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OUR WORK : REBRAND AND WEB

LOGO BASED ON COLOUR!

One of Perth's leading professional printer importers TEK needed a new brand in 2013.

The previous brand had worked well although it had become outdated and not fitting the change in direction for the organisation. The logo we developed was based on the colour wheel and uses dynamic shapes and tones to create depth. The Tank created a full set of marketing material as well as stationery and a CMS website that features an E-Commerce system. The biggest stand out for this website is the custom designed dynamic navigation. The system allowed for the admin user to create product categories and assign a particular graphic to those categories. This design and functionality pushes the boundaries for the CMS and delivers a high class and user friendly portal for many hundreds of products.